February 17th
If you haven't seen the YouTube viral video
If you haven't seen the YouTube viral video called “SHOTTA FLOW” by NLE CHOPPA
If you haven't seen the YouTube viral video called “SHOTTA FLOW” by NLE CHOPPA you might want to pop on over and take a look. k.
It standing strong at 11 Million Views.
(Byron Potts aka NLE Choppa) along with his friends in the video exhibited lots of energy along with his lyrics and the reaction videos from vloggers help propel this video.
This songs and video garnered him some major looks by the industry cats. Too many Artists have been swindled for decades buy industry vultures. They prey upon individuals who lack the business knowledge. These up and coming talents usually concentrate on honing the craft. Times have changed due to social media and other factors.
NLE Choppa walked away from several Labels such as Interscope, Caroline and Republic to name a few. $3,000,000 was said to be on the table. These labels were in a bidding war. Yet this young man held his ground and refused these offers.
Steve Stoute a household name in the industry. The former president of Interscope Records & CEO of Translation an Ad Agency.
He's behind this new startup United Masters.
He's behind this new startup United Masters. Launched November 2017 Steve raised $70 Million Dollars with the help of other. This Company already distributes 30,000 artists music. on Dollars with the help of other. This Company already distributes 30,000 artists music.
His A&R team saw great potential in NLE and he immediately reached out to NLE Choppa's manager/Mom. They offered to distribute his songs. The Memphis rapper said yes, he choose a distribution Partnership. NLE will own his Masters and there is no advance.
Steve’s Independent Distribution Company offered a 50/50 split from United Masters all across the board. This type of deal allows the artist to earn more than any 360 deal with a big advance.
Steve’s Independent Distribution Company offered a 50/50 split from United Masters all across the board. This type of deal allows the artist to earn more than any 360 deal with a big advance. Artists don't forget these advances have to be paid back before you see any earnings from your record sales.
“Here’s the issue: He’s already just seen, with him owning the rights and us doing distribution, he’s earning money on Spotify and Apple Music, and his song is growing on YouTube. What does he need a record company to do?” Steve Stoute
Shotta Flow Pt. 2 has already dropped. Be on the lookout for a new album in 3 months. (Choppa) "I get to own all my music, so it's just a better deal [than a label]. I want to be able to have my own label, so I can build something from the ground up. In 10 years, I want to look back and think, 'I created something big.'"
NLE * NO LOVE ENTERTAINMENT
United Masters
They struck a new deal to Soundtrack the NBA’s digital channel.
Now Hiring:
President of United Masters
Q&A:
Do you know anyone who signed a bad record deal?
By: Faddys Place
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