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We live in a time where great bodies of work are not heard, they are experienced by angles and posts on social media. Alley Rocket takes us back to the time where great bodies of work can be appreciated in the audio world not only the visual reality of a cell phone or computer screen. Take a walk on the side of life that vibes with reality, fantasy, truth and fun at the same time. The forerunner of the Rap Villain family comes back after his award nominated project Apollo Boy with a growth project titled Apollo Boy Deluxe.


This project is Alley Rocket showing his growth vocally and lyrically. We usually get albums where after the first song we hear the tone but it is lost in the sound of every artist out today that says the same thing and follows the same path. NJ Hip-Hop follows no one's path. Alley Rocket keeps that tradition going with music that will not only build his growing fan base to new heights, but the musical journey of this album will bring more listeners to his creative path that will travel through his world of relationships, the inner city, the rules of the game, and more importantly representing for his "cadets" that walk with him on his audio profession as Apollo Boy, the architect of rhythm and words.


Be sure to check out the new project, Apollo Boy Deluxe, and grow with this artist that expresses his truth through not only his words and beats. Grow with him as he sets the much needed tone of where Hip-Hop is going tomorrow right now, with lyrics that are fun and a style that has already been copied by the mainstream artists that need to be hot. You know where they get it first and here is one of the innovators of the new NJ Hip-Hop that is changing the world.


Apollo Boy Deluxe comes out December 22nd and here is the Stimmy video:



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Sometimes good music will remind you of the need to find a get a fix of something that can be intoxicating to your spirit. If you don't understand let me take you on a journey of getting high on the rhythm of life. There was a time when music came every now and again and people had to wait a year or 2 for their favorite artist to release a new album. The back drop for these times were hustling in the streets and the anthems of our neighborhoods reflected the sounds of the culture that came from the radio, the television or the sound of car's music system that drove by while we were outside doing what we do. Sometimes there are album's that can take us back to those times and remind us of the feeling of getting high on the love, and newness of the culture one beat, one song, and one CD jacket at a time. Today we have music that comes out so frequently that now the high of a good song and the feeling of regional identity is lost and the fix does not last as long. What can return us to the good feeling of having a good sounds, and an anthem that can recall the good old days, as some would say, still give us that new feeling with that old touch?


Will Sully is an artist that has taken that challenge and he released his new offering to the people looking to get a fix of the real sound and feeling that the culture has been missing, After dropping Free Base, and letting the world know that good music is still around, he offers a second dosage of "dope" music that is now entitled, Base Ain't Free. With a return to beats that speak through sample chords and beats that speak through drums and a mellow story, Will Sully puts himself in position as a person that remembers the past but respects the future by not being stuck in it. Base Ain't Free is a new project that will tickle the ear with solid production and a call back to the park bench, the story rhyme, and more importantly the balance of knowing there is more to Hip-Hop music and the culture besides what is shown solely on the mainstream media outlets.


With songs like Tables Turn, Brick by Brick, and Slimey the traditional NYC Hip-Hop sound is celebrated by lyrical execution with music that can be injected into one's system and leave a head nod that is reminiscent of the euphoria of good music and the feeling of leaving the world and being trapped into the scene of a intoxicating Hip-Hop song. Give Will Sully's new project, Base Ain't Free, a listen and you will feel the 90's era of Hip-Hop return with the feeling of a musical high that will slow the ear down and lyrically give a story that most people miss in today's new packaging of entertainment and sound. The Base is not free though you will invest time and effort into this one and the ROI, or Return On Investment with this project will be not a fix of something new that comes the next week, but a rehashing or a second hit of something familiar and then you will see if you are hooked to the sound that is NYC Hip-Hop full of the Base, Rhymes and Delivery that makes that Queens, New York sounds so flavor. The Base is not Free is neither is the time given to art that is relived over and over, song by song.


Base Ain't Free will be release October 31st on all Music Platforms, tune in.



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